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The Great Gatsby
Book Cover Design
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Branding Stratedgy
The cover design consists of the symbolism/imagery that the book emphasizes. The story takes place during the roaring twenties, so the art deco theme was implemented to reflect that. The lighthouse, the gun, the car, the eyes, and the city are all important representations. The objective was to include the aspects of the storyline, without revealing too much of the plot.
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